CMS Solutions for YOUR Customers

Give your customers the ability to easily manage their own website with SwiftEdit CMS.
This easy-to-use solution allows you to provide a content management system to your
customers.

Expand your services past design and offer your customers a solution that significantly
increases their lifetime value to you. When you purchase the SwiftEdit CMS you get to
keep the revenue that you normally lose to outsourcing and avoid all the headaches
that come with sharing your customers.

A profitable website project is broken into three main tasks; design of the site, slicing
and migrating the design into code and populating the site with the page content.
With the SwiftEdit CMS you can do all these tasks yourself which keeps control (and
billable hours) in-house.

The Profit Model

Once these three steps are completed the site is done. Let’s say you charge $6000
for a completed site (though larger projects should be priced accordingly). This is
one of the benefits of the SwiftEdit system... you determine your own budget.
Purchasing the 10 User package is a one-time price of $8500 and you can create up
to 10 customers in the system for a potential of $60,000 ($6000 x 10). All you need
are two customers in the system and you have increased your profits.

Upgrade to the 25 User package and under this scenario of $6000 per site you
have the revenue potential for $150,000 for the one-time cost of $15,000. After
three customers you are making money. .


Residual Income
The obvious benefit to your customers is that they will have the ability to completely
manage the content of their website with no need to learn programming. However,
many customers may want you to do this for them for reasons such as time limitations
and the fact that they may want your copywriting skills. If this is the case, you have
the opportunity to easily accumulate billable hours simply doing content management.

Websites have to be hosted on the Internet and there is a cost associated with this.
You are therefore encouraged to charge $30/month per customer for hosting their
site which,under the 10 user scenario above, is the potential for an additional $300
per month. The cost to you is only $10 per month per client site.

You can charge what you want so double your hosting income and make $600 per
month (munus $100 for hosting) and keep an extra $500 per month income for
yourself. Charging $60 per month hosting on the 25 user package provides an
additional monthly profit to you of $1250. 

Website Marketing
By definition, a content management system is designed to allow individuals to easily
manage website content. SwiftEdit CMS goes one step further; SwiftEdit CMS includes
extensive website marketing tools at no additional cost. These tools include
SmartRank technology, XML Sitemaps, integration with Google Webmaster Tools API,
Tell-a-friend scripts and much more. For a detailed look at SwiftEdit’s marketing tools
click here.

Customer Retention
When your customers have their website in your CMS area you will be offering them
management and marketing tools worth tens of thousands of dollars.  Customers
clearly understand the value you are bringing to them and will want to continue
using this system.

Getting Started
Using the SwitEdit CMS is simple and very rewarding, here’s how it works:
- as soon as you purchase a SwiftEdit CMS multiple user licience you have user accounts available to offer to your customers. Paying for SwiftEdit can be done in one lump sum or payment plans are available to qualified accounts.
- we customize the CMS to look like your product (if you like)
- we provide you with the full access information for all your user accounts
- you work with your clients on the design
- your design is sliced up and imported into the CMS for that user (you will have
instructions on how to do this or we can do it for you for $699 per site). This step
means the site homepage and subpages are established and are waiting for the
content to be added. The site can also be viewed [privately] online and so that
everything can be approved by your customer.
- With the site framework complete you populate the pages with the content such
as images and copy.
- there are only two other things we would recommend at this point:
    1. making sure your set up monthly, quarterly or yearly billing for your
    customer’s hosting
    2. working with your customer to establish a plan for how the site gets
    maintained. This could be showing them how to easily update the pages or creating a schedule where you do it for them.